Designing for a Delightfully Different Bank

ABOUT

Join a series of four engaging talks, as Trust Bank team shares their secret sauce behind designing one of the fastest growing digital banks in Singapore. In just under three years, Trust Bank reached one million customers in early Feb 2025 – that’s around 20% of Singapore’s population! Learn how design, marketing and technology deliver engaging experiences to improve people’s relationship with money.

The art of delighting customers

By Naveen Sethia, Head of Design

How a digital bank is humanising finance and winning hearts!

By Mira Bharin, Chief Marketing Officer

Designing playful interfaces – budget buddies

By Raymond Pradhana (Lead Designer) & Avery Choke (Lead Developer)

Driving insights as team of One

By Lynette Goh, UX and Community Strategy Lead

ORGANISER

Trust Bank Singapore

Trust is Singapore’s first digitally-native bank backed by a unique partnership between Standard Chartered Bank and FairPrice Group. Trust Bank aims to make banking simple, transparent and rewarding. It recently reached one million customers and is one of the world’s fastest growing digital banks.

CONTACT

Name: Naveen Sethia
Email Address: [email protected]

Top image: Illustration of Trust card with budget buddies by Trust Bank Design Team

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